Posts from — January 2009

Key of IKEA

Bill Agee, IKEA
 

Bill Agee of IKEA says innovation begins with a culture of courtesy and a sense of community. An exclusive Q&A interview by Tim Manners.

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January 1, 2009   Comments

Next Big Thing

Innovation Roundtable

Will the Great Recession bring out the best and brightest?  A discussion featuring Michael Mendenhall of Hewlett-Packard, Patia McGrath of General Electric, John Fish of AstraZeneca and Patrick Meyer of Now Inc.

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January 1, 2009   Comments

An Innovator’s Blueprint

Jane Eastman, Henry Rak Consulting Partners

Innovation effectiveness is the key to growth in challenging times.  By Jayne Eastman.

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January 1, 2009   Comments

The Obama Challenge

Spencer Hapoineu, Insight out of Chaos

One should never waste a good crisis … and by all accounts this one will be a doozy.  By Spencer L. Hapoienu. 

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January 1, 2009   Comments

Secret Sauce

Vince Weiner, Active International

There’s absolutely nothing about this recession that a little bit of good chocolate and a lot of great retail can’t cure.  By Vince Weiner.

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January 1, 2009   Comments

Solutions Without Walls

Al Wittemen, TracyLocke

Innovation demands tearing down walls between consumers and shoppers.  By Al Wittemen.

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January 1, 2009   Comments

Green Pragmatism

Cindy Jolicoeur, Marketing Drive

Eco-savvy consumers should be at the center of your brand strategy.  By Cindy Jolicoeur.

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January 1, 2009   Comments

Box of Tools

Luke Mansfield, Landor Associates

Innovation is a set of philosophies and methods to help solve problems in creative ways.  By Luke Mansfield.

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January 1, 2009   Comments

Retail as Runway

John Wilkins, Miller Zell

Left-brained brands should take a cue from right-brained retailers.  By John Wilkins.

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January 1, 2009   Comments

The Shopper’s Journey

Tim Scholler, Mars Advertising

A new study reveals what our struggle for meaning and identity says about the way we shop. By Tim Scholler.

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January 1, 2009   Comments

T-Minus Ten

Chris Hoyt, Hoyt & Company

A Hub benchmark study says the shopper-marketing rocket ship is ready for liftoff.   By Chris Hoyt.

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January 1, 2009   Comments

A Mighty Wind

Jon Kramer, Alliance Marketing

Shopper marketing isn’t about the shopper.  It’s about the retailer.  By Jon Kramer.

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January 1, 2009   Comments

Shoeless Cobblers

Chris Maher, Greenlight

Agencies must re-invent their business models. By Chris Maher.

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January 1, 2009   Comments

Everyone Matters

Dori Molitor, WomanWise

You’ve got to give to get … but the best gift is the one that comes from your heart. By Dori Molitor.

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January 1, 2009   Comments

Crisis of Relevance

Tim Manners, The Hub

If irrelevance got us into this fix, then relevance can get us out of it. By Tim Manners.

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January 1, 2009   Comments

Blue Noise Innovation

Donna Sturgess, GSK

Do you hear "blue noise" on the airwaves in your building?  Follow it.  By Donna J. Sturgess.
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January 1, 2009   Comments