admin's blog
ConAgra Culture
Fri, 05/01/2009 - 4:22am — admin
Consumer and shopper insights converge in ConAgra’s culture of collaboration. An exclusive Q&A with ConAgra Foods CMO Joan Chow by Tim Manners.
(pdf) or (text)
Aisles Wide Open
Fri, 05/01/2009 - 4:21am — admin
Featuring Kim Feil of Walgreens, Barry Judge of Best Buy, Stew Leonard Jr. of Stew Leonard’s and Zain Raj of Euro RSCG.
(pdf) or (text)
Making Retail Magic
Fri, 05/01/2009 - 4:21am — admin
An emotional connection at retail pulls shoppers and creates loyalty. By Jim Porçarelli.
(pdf) or (text)
The Big Shift
Fri, 05/01/2009 - 4:20am — adminThe Three-Percent Club
Fri, 05/01/2009 - 4:18am — admin
Brands that empathize rationally and visually get more attention at the shelf. By Jason Sorley.
(pdf) or (text)
Insight-Out Design
Fri, 05/01/2009 - 4:18am — admin
Great design informed by solid research is the shortest distance between a shopper and a brand. By Susan Nelson and Mary Zalla.
(pdf) or (text)
Brand to Retail
Fri, 05/01/2009 - 4:17am — admin
Seven “simple” questions clear the path to innovation and growth. By Al Wittemen and Marta LaRock.
(pdf) or (text)
Walmart Emotions
Fri, 05/01/2009 - 4:17am — admin
Are you feeling the love from Walmart? An executive summary of a Reveries.com survey.
(pdf) or (text)
The Hub 30
Fri, 05/01/2009 - 4:14am — admin

The entire May/Jun '09 issue of The Hub (44 pages), centered on consumer and shopper insights, including an interview with Joan Chow of ConAgra Foods and the 2009 Hub Top 12. (download pdf)
Key of IKEA
Thu, 01/01/2009 - 3:21am — admin|
Bill Agee of IKEA says innovation begins with a culture of courtesy and a sense of community. An exclusive Q&A interview by Tim Manners.
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Next Big Thing
Thu, 01/01/2009 - 3:20am — admin|
Will the Great Recession bring out the best and brightest? A discussion featuring Michael Mendenhall of Hewlett-Packard, Patia McGrath of General Electric, John Fish of AstraZeneca and Patrick Meyer of Now Inc. |
An Innovator’s Blueprint
Thu, 01/01/2009 - 3:19am — admin|
Innovation effectiveness is the key to growth in challenging times. By Jayne Eastman. |
The Obama Challenge
Thu, 01/01/2009 - 3:18am — admin|
One should never waste a good crisis … and by all accounts this one will be a doozy. By Spencer L. Hapoienu. |










