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ConAgra Culture


Joan Chow, ConAgra Foods
Consumer and shopper insights converge in ConAgra’s culture of collaboration.  An exclusive Q&A with ConAgra Foods CMO Joan Chow by Tim Manners.

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The Hub Top 12


Chris Hoyt, Hoyt & Co.
The “best of the best” in shopper marketing get better and better.  By Chris Hoyt.

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Aisles Wide Open


Insights Roundtable
Featuring Kim Feil of Walgreens, Barry Judge of Best Buy, Stew Leonard Jr. of Stew Leonard’s and Zain Raj of Euro RSCG.

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Making Retail Magic


Jim Porcarelli, Active International
An emotional connection at retail pulls shoppers and creates loyalty.  By Jim Porçarelli.

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The Big Shift

Dori Molitor, WomanWise
Corporate culture needs to view consumer culture through a new lens. By Dori Molitor.

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Shopper-Friendly Culture


Ted Taft, Meridian Consulting Group
Growth at retail demands a more holisitic view of shopper marketing. By Ted Taft.

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The Three-Percent Club

Jason Sorley, Marketing Drive
Brands that empathize rationally and visually get more attention at the shelf.  By Jason Sorley.

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Insight-Out Design

Susan Nelson, Mary Zalla, Landor
Great design informed by solid research is the shortest distance between a shopper and a brand.   By Susan Nelson and Mary Zalla.

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Brand to Retail

Al Wittemen, Marta LaRock, TracyLocke
Seven “simple” questions clear the path to innovation and growth.  By Al Wittemen and Marta LaRock.

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Walmart Emotions


Walmart
Are you feeling the love from Walmart? An executive summary of a Reveries.com survey.

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Pivot Point: Hub Top 12


Pivot Point
Turn it up: The Hub Top 12. By Tim Manners.

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Cool News


Cool News
Zara of America, Dickering for Discounts and Green Depot.

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Cool Books



Cool Books
Animal Spirits, Store Front and In-N-Out Burger.

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The Hub 30




The Hub 29
The entire May/Jun '09 issue of The Hub (44 pages), centered on consumer and shopper insights, including an interview with Joan Chow of ConAgra Foods and the 2009 Hub Top 12. (download pdf)


Key of IKEA

Bill Agee, IKEA
 

Bill Agee of IKEA says innovation begins with a culture of courtesy and a sense of community. An exclusive Q&A interview by Tim Manners.

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