Category — Women

You’ve got to give to get … but the best gift is the one that comes from your heart. By Dori Molitor.

(pdf) or (text)

The entire Jan/Feb ’09 issue of The Hub magazine (52 pages), centered on innovation, including an interview with Bill Agee of IKEA and 17 other articles. (download pdf)

A new survey of U.S. women reveals fear, anger … and a rare opportunity to restore their trust. By Dori Molitor.

(pdf) or (text)

The entire Nov/Dec ’08 issue of The Hub magazine (40 pages), centered on loyalty, including an interview with David Niggli of FAO Schwarz and 11 other articles. (download pdf)

Bob Thacker says his plans to make us love OfficeMax are right on target. An exclusive Q&A interview by Tim Manners.

(pdf) or (text)

If we agree that retail is a medium, then what’s the message?  By Al Wittemen.

(pdf) or (text)

Best Buy becomes a great place for women to shop by becoming a great place for women to work.  By Dori Molitor.

(pdf) or (text)

The entire Sep/Oct ’08 issue of The Hub magazine (48 pages), centered on media, including an interview with Bob Thacker of OfficeMax and 14 other articles. (download pdf)

Dove‘s Campaign for Real Beauty offers a new definition of corporate social responsibility.  By Dori Molitor.

(pdf) or (text)

She spends more than you think she does — and is more loyal too. By Lois Seidl and Jeff Friedlaender.

(pdf) or (text)

The entire May/June 2008 issue of The Hub magazine (52 pages), centered on consumer and shopper insights, including an interview with Lisa Klauser of Unilever and 14 other articles. ( pdf )

Best Buy is winning with women … and everyone else.  By Dori Molitor.

(pdf) or (text)

The entire Mar/Apr ’08 issue of The Hub magazine (40 pages), centered on retail, including an interview with Jim Adams of Chipotle Mexican Grill and 11 other articles. (download pdf)

It’s not enough just to listen to your consumers.  You have to hear them. A commentary on a Reveries.com survey by Dori Molitor. (download pdf)

How the five senses create intuition … and build trust and loyalty.  By Dori Molitor. (download pdf)

Someone turns 50 every eight seconds. Are you following the money trail?  By Dori Molitor. (download pdf)

The entire Sept/Oct ’07 issue of the HUB magazine (40 pages), centered on new media, including an interview with Simon Uwins of Tesco’s Fresh & Easy Neighborhood Market and 12 other articles. (download pdf)