| 1. ഊ |
12/4/2008 8:08:00 PM |
Brands - Corp. Tax |
| 2. ഊ |
12/4/2008 8:36:00 PM |
n/a |
| 3. ഊ |
12/5/2008 4:52:00 PM |
The budget comes from the brand team as well as trade spend. |
| 4. ഊ |
12/5/2008 5:03:00 PM |
N/A |
| 5. ഊ |
12/8/2008 7:39:00 PM |
marketing budget |
| 6. ഊ |
12/8/2008 7:41:00 PM |
insights/marketing |
| 7. ഊ |
12/8/2008 7:49:00 PM |
category project |
| 8. ഊ |
12/8/2008 7:49:00 PM |
Avertising & Merchandising |
| 9. ഊ |
12/8/2008 7:52:00 PM |
if used |
| 10. ഊ |
12/8/2008 7:54:00 PM |
mostly from CP, next from adv, then some trade |
| 11. ഊ |
12/8/2008 7:55:00 PM |
Sales and Marketing share depending on project |
| 12. ഊ |
12/8/2008 8:08:00 PM |
Usually operations |
| 13. ഊ |
12/8/2008 8:18:00 PM |
confidential |
| 14. ഊ |
12/8/2008 8:58:00 PM |
At the packaged foods manufacturer we consult with |
| 15. ഊ |
12/8/2008 10:37:00 PM |
Shopper Marketing Budget |
| 16. ഊ |
12/9/2008 2:19:00 AM |
Wherever they can get it, baby, yeah! |
| 17. ഊ |
12/9/2008 4:41:00 AM |
There is a separate budget for SM |
| 18. ഊ |
12/9/2008 7:13:00 AM |
No advertising budgets involved. |
| 19. ഊ |
12/9/2008 9:09:00 AM |
Quarterly channel (retail) marketing budgets with additional funding from product marketing and corporate marketing (typically to support in-store activity ATL) |
| 20. ഊ |
12/9/2008 9:17:00 AM |
not relevant, as we are a MR agency |
| 21. ഊ |
12/9/2008 1:37:00 PM |
Consumer Insights and Research |
| 22. ഊ |
12/9/2008 1:56:00 PM |
DDedicated Shopper research budget and some MRD funds |
| 23. ഊ |
12/9/2008 2:03:00 PM |
Discrete budgets |
| 24. ഊ |
12/9/2008 6:01:00 PM |
not advertising but cp and trade |
| 25. ഊ |
12/10/2008 2:33:00 AM |
Consumer Insights & Category Management budgets |
| 26. ഊ |
12/10/2008 5:41:00 AM |
N/A |
| 27. ഊ |
12/11/2008 3:51:00 PM |
NON trade Sales budget. Taking from Trade would be suicide! |
| 28. ഊ |
12/12/2008 3:13:00 AM |
Dedicated budget to SM |
| 29. ഊ |
12/15/2008 3:33:00 PM |
TBD |
| 30. ഊ |
12/15/2008 6:22:00 PM |
All ov the above with additional budget just for Shopper Marketing to the top Retailers. |